SOCIOL 1A06 Lecture Notes - Lecture 5: Mass Media, Interactive Media, Imagined Community
7 Nov 2016
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Mass media vs interactive media: used to consider mass media as a one way process (radio, tv, transmitting to an audience, computers = interactives, distinctions have broken down. New society defines mass media relies on technology, connects many people. New media involves many(people)-to-many(people) communication: ex. Following comments on twitter about the presidential debate (many to many) Economic factors, profit all about commercial interests and profit. Fewer companies own larger shares of the media. Imagined communities: a community of people that may not know each other personally but still consider themselves to be part of that community, e(cid:454). Proud ca(cid:374)adia(cid:374)s (cid:449)ho (cid:449)at(cid:272)h ca(cid:374)adia(cid:374) (cid:373)e(cid:374)"s tea(cid:373) (cid:449)i(cid:374) gold pub in london england cheering on the team -> wherever you may live as canadians, this event allowed them to express their national identity. Broadcasting act and the crtc (canadian radio-television and telecommunications. Commission: concern: american television affects our ability to create our own canadian nationality.
