SOCSCI 2OP3 Lecture Notes - Lecture 1: Swot Analysis

• School: McMaster University
• Department: Social Sciences
• Course: SOCSCI 2OP3
• Professor: Duncan Gillespie

Document Summary

First need a strategic plan, you need to know where you want to be long term before you know where you want to be next. Establish values (need to be clear, as they can mean different things to different people) Consider: environmental factors, employment trends, demographic, economy, member/client needs, regulations, societal trends. Consider: internal factors, organization strengths, organization weaknesses. Establish strategic intents (3-5 years) this is the strategic plan part. Everything has to tie back to the big plan. If you fail the plan then plan to fail. Provides a management tool for board and staff to help guide and assess general organizational activities, specific programs or campaigns and financial performance. Provides an outline for discussions with potential donors/investors/funders/community. Quality of plan determined by the integrity of the process in developing plan (don"t cut corners) Success is measured by the commitment to implement and evaluate the plan.