BUSI 2220 Lecture Notes - Lecture 8: Linkedin

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Document Summary

The dos and don"ts of social media etiquette. Social media etiquette is key to effective engagement. Be aware of the do"s and don"ts of each platform. Stay genuine so others can recognize you. Disclose info that is important for public to know. Disclose your relationship to the company when talking to the public. Consult hr and legal dept before engaging online. One way content can push off followers. Contribute value and inspire them to do the same. Share photos and be mindful of that content before posting. Remain courteous and keep an open mind. How much are you publishing on other peoples feeds. Excessive messages or unsolicited invites is bad. Reply in a timely nature when possible. Content that is interesting or worth sharing. Understand what hashtags means, don"t confuse your audience. Personalize thank yous to encourage more followers. Ask others before tagging photos (especially inappropriate ones) Be personal, don"t spam through private messages.

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