COMM 103 Lecture Notes - Consumer Confidence Index, Government Debt, Market Impact

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Strategy and 3c assessment business plan development business plan execution . Company performance and profitability company growth and reinvention. Service benefits + produce benefits + brand benefits + cost benefits + emotional benefits. Determine the tactic required to achieve objectives. Well-direct and positioned strategy + efficient and effective tactics = business growth and. Allowance for private ownership, entrepreneurship, and wealth creation. Extent of government involvement in influencing economic activity and direction. Goods and services produce and purchased domestically for consumption. Adherence to the fundamental of fair trade. Acts as a forum for trade negotiations. Assist developing countries in trade policy issues via technical assistance and training. Links with other international organizations to ensure the smooth flow of trade. Well directed and positioned strategy + efficient and effective tactics execution = business. = intended or deliberate strategy (where to play and how to win) Assessing the fit of the current mission and value of the organization.

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