COMM 104 Lecture Notes - Lecture 7: Jean-Jacques Rousseau, Ultimate Human, John Stuart Mill

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This chapter will provide an overview of some of the major traditions of ethical theory and try to show you why understanding them is so useful to commerce students. This chapter is meant to introduce readers to the main ways of thinking about ethical decision making generally. We will limit the discussion to three approaches that are mainstays of the field of ethical theory and seem to be approaches that endure over time and across many cultures. These approaches are widely applied accessible reflect some share values and are useful in practical decision making teleological theory, First we will examine the using john stuart mill s concept of utilitarianism as the key illustrative theory fo maximizing well being. Second our focus will shift to deontological theories, drawing on kant as the prime example of duty based morality social contract theory,

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