FILM 260 Lecture Notes - Lecture 3: Apple Watch
22 Jan 2018
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Module 3 readings: wsj. d technology: apps track users -- once every 3 minutes. Dozens of smartphone apps collect so much location data that their publishers can plot users" comings and goings in detail. More than 90% of americans feel they have lost control over personal data. App publishers have ample incentive to gather as much location data as they can. Marketers pay 10% to 20% more for online ads that include location information. The researchers discovered that when users realized how much personal data the apps actually collect, they took action to restrict apps from collecting that data: how the apple watch will change of ce life. He highly doubts that the apple watch will make us more creative, productive, or ef cient. The problem we"re all having is nding time to focus and get real work done. Task switching kills productivity, and having another device to interrupt you is hardly the answer.
