SOCY 210 Lecture : SOCY210 (2014) week one .docx
Document Summary
Individuals: (examples: students, computer programmers, voters, single parents, prison inmates: groups: (examples: gangs, families, teams, ethnic groups, organizations: (examples: corporations, church congregations, universities, social artifacts: (examples: newspapers, social media, books, poems, cars, buildings, pottery, jokes, minutes from town hall meetings) social interactions can also be another class of social artifacts, units of observation, what is directly observed where the data is collected from, can be the same as the unit of analysis, but not necessarily. Identifying units of analysis: trick to identifying the units of analysis; look at what/whom the attributers of the variable refer to, is it an individual, group, organization, or a social artifact, eample of the link between the unit of analysis and the unit of observation, to study the reasons underlying budgetary allocations at different universities, interviews are conducted with people at various administrative unites, uoa: universities (organizations, uoo: administrators (individuals)