SOCY 273 Lecture Notes - Lecture 7: Cognitive Dissonance, David Buss, Evolutionary Psychology
29 Feb 2016
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Attracted to mates with attributes associated with high reproductive fitness. Pass on genes and prefrences to offspring reproduce. Participants: over 10000 adults in 37 cultures in 32 countries. Hypothesis: differences in mate selection preferences should exist between men and women. Attracted to mates with attributes associated with high reproductive fitnessreproducepass on genes and prefrences to offspringoffspring reach sexual maturity methods: 18 characteristics on a 4 point scale (indispensable to irrelevant) Buss reports that his research provides substantial support for his hypotheses. Contribution: empirical evidence that preferences linked to evolutionary idea. Evolutionary psychology may operate like a paradigm. Global theory and failure to identify specific results. Motivation to achieve a state of balance. We are motivated to like someone when their attitudes match with ours reaching a balance. Desire for cognitive consistency means if we have similar attitudes to someone we will be motivated to like that person.
