BSM 100 Lecture Notes - Lecture 1: Richard Branson, Whatsapp, Data Mining
14 Sep 2016
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Network: universities can aid in supporting and supplying contacts. Other companies can learn from other entrepreneur"s failures. Jeff bazos (amazon) *startup story different from others (not a college dropout) Steve jobs (apple) *the organizational structure remains entrepreneurial. Richard branson (virgin) *says just do it and takes action. Oprah winfrey (oprah) *filled the gap of daytime talk shows. Martha stewart (martha stewart) *created an empire with cooking and fine living. 2 factors to consider when creating your list of greatest entrepreneurs. Should be open and listen to what other players and people say. Know about the new technology in order to track new players and stay relevant. Facebook buying whatsapp facebook tracked whatsapp and bought it out when whatsapp needed more money in order to expand their app. Nokia was the best phone brand but was late to the smartphone trend. May be satisfied with what they have now but will always want more.
