CMN 323 Lecture Notes - Lecture 2: Communication, Business Communication, Knowledge Worker

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Fast paced, competitive, and highly connected digital environment. Business recognizes the power of digital media networks. Electronic media have empowered the public to participate and be heard (eg. henry. Are critical to effective job placement, advancement, and organizational success. Include reading, listening, nonverbal, speaking, critical thinking, research, and writing skills. Require individuals to be media savvy and exercise good judgement online. Necessitate that individuals guard their (and their employer"s) online image and reputation. Employers expect formal, thoughtful, informative, and error-free messages. Employees must be familiar with new communication channels, including the web and email, instant messages, blogs, and social media networks. Provide and consume information in the workplace. Make sense of words, figures, and data. Think creatively and critically (backed by reason and evidence) Test plans and get feedback from colleagues and bosses. Changed how we work, play and communicate. Made it easier to access and share information via various digital media from a vast network of sources.

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