CMN 432 Lecture Notes - Lecture 9: Risk Management, Nuclear Reactor
31 Mar 2016
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Exam : mc, short answer, long answer (on paricular reading, 1 of 4) Point of this class: persuade people through communicaion. Risk is inherent in everything we do (risk communicaion) . Risk is the chance that something can be harmed: risk is associated with probability. If there is a problem, need to implement a soluion. Risk communicaion is a process of exchange of info/ opinion. High probability of risk: know it"s risky, sill does it, low public outrage. Stake holders relaion model: medium probability, not much public concern. Outrage management: low hazard, high public outrage (just want people to calm down) Need to tell people there is a plan in the works. 1. voluntary risk is seen as no big deal (smokers) Secondary risk, seen as a big deal: natural risks (earthquakes) we seem to be okay with it on one level because no one to blame.
