CRI 100 Lecture Notes - Lecture 7: Middleground, Quebecor, Moment Factory

• School: Ryerson University
• Department: Creative Industries
• Course: CRI 100
• Professor: Louis- Etienne Dubois

Document Summary

The diversity of its people, its different cultures and rich history, its two offi(cid:272)ial la(cid:374)guages: ca(cid:374)ada"s ci lead the (cid:272)ha(cid:396)ge. Canada has the largest share of creative economy employment, largest share of workers in creative occupations, and largest share of creative workers in non-ci compared to the us and uk. It, software and computer: 167k creative jobs, electronic arts, ubisoft, cae, imax, moment factory, music, performing and visual arts, 82k creative jobs, cirque du soleil, drake, arcade fire, justin bieber. Film, tv, radio and photography: 59k creative jobs, studio (mels), special effects two national broadcasters, advertising and marketing, 57k creative jobs, sid lee, lg2, cossette increasingly consulting firms. Case study 1: tv industry: . 3 billion revenue in 2010, television accounts for 54, valued and valuable public television in both french and english. What is the middleground and why is it important to ci: big 4: rogers, bell, shaw, quebecor, existing subscriptions are almost stable, while new subscriptions fell 50%