CRI 100 Lecture Notes - Lecture 9: Ubisoft Montreal, Video Game Industry, Ubisoft
31 Mar 2018
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Document Summary
Managing creativity and managing creative people in the videogame industry. Ubisoft worldwide: established in paris in 1986, 29 studios across 6 continents, 55 countries, 10,000+ employees, assassins creed, just dance, watch dogs, farcry primal, prince of persia. Ubisoft canada: accounts for 35% of ubisoft ww production force, 50% to 75% company revenue, production efficiency. Animated tv series production: conception, pit(cid:272)h, (cid:271)i(cid:271)le, et(cid:272) , pre-production, scripts, storyboards, animatics, animation, layout, key pose, intervals, post-production, video, audio. Video game production: conception, creative vision, direction, prototypes, pre-production, benchmarks, design, pipeline, processes, production, engine, features, content, polish, debug, post launch, patches, content, live, community, events. Tools for conception: brainstorm, market studies focus tests, prototypes, directions, breakthrough, designing and doing something that has never been done (ex. iphone, pitch trial and error. What is a video game: bala(cid:374)(cid:272)e (cid:271)etwee(cid:374) art, (cid:271)lo(cid:272)k(cid:271)uster, et(cid:272) , manage people who come from completely different backgrounds, have completely different skills. Feedback loop: team, playtest, qa, hq, peers, management, studio, publisher.
