CRI 800 Lecture Notes - Lecture 3: Pixar Image Computer, Superbike Racing, Drag Racing
10 Feb 2017
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Document Summary
Not fulfilling speed: why harley? (sinek"s inner circle - the mission) All employees were committed to designing the bike. Willy g. was the heart of harley; he was the heritage of harley. Make the bike sound like a harley. They are there to fulfill the dreams of personal freedom: compare and contrast harley to pixar. One of the best kept secrets in motor cycling: first liquid cooled engine, first exposed aluminum steel body, 115 horsepower. Idea of doing something that hadn"t been done before. Symbol of american spirit, lifestyle, group that you ride with. So popular that you were put on a waiting list. Harley accessories are another source of income. Losing ground to new generation of riders more interested in speed than style. Harley decided to do something about that speed with the recognizable style of harley. Had to do something new turned to harley"s superbike racing team which had spent years perfecting a bike.
