ENG 112 Lecture Notes - Lecture 3: Pulp Magazine, Egyptian Language, Max Horkheimer
19 Oct 2017
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Opposed to the bloody gardner, this story is formatted as though it was a news article. Broadsides: were early tabloids in the mid 19th century. Was first published in a pulp magazine (a cheap quality magazine) first mass market hit. Esmerelda: is supposed to be a comic character but contends to the racial stereotypes of the time. Adorno and horkheimer: tarzan succeeded due to the culture industry . Conveys messages that sustain the status quo. It is a vehicle of the dominant ideology . Marx: believed people had a false consciousness about them: beliefs, expectations, practices that conceal the reality of class exploitation > mystifies , reality (economically) Tarzan is a novel is used to serve as a way to make the colonial-zation (of. Africa) a positive and defend or give justice to colonial-zation. Statements of cultural reasoning/progressing from tarzan vs. the villagers. Pg104/107 (somewhere there); later when they discover the overtured .
