ENT 526 Lecture Notes - Lecture 6: Felica, Hd Dvd, Average Revenue Per User

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Lecture 6 elevator pitches, business plans, investor decks & platform models. It forces the entrepreneur to think critically about all aspects of the business venture. It can later be used as a benchmark to monitor the progress of the business. A small investment in time and cost when compared to the time and cost of starting a business. Intended for owners to know the minutia of their own business. No o(cid:374)e really reads the(cid:373) (cid:271)ut people should still (cid:449)rite the(cid:373). E(cid:374)trepre(cid:374)eurs should(cid:374)(cid:859)t fall i(cid:374) lo(cid:448)e with their businesses; be critical. Ents must have the ability to change and let go of this fluid document. Have a catchy cover, distill business plan down to opportunity, concept, industry, target market, risks, etc. Lean canvas is good because it gets rid of the waste and only focuses on a workable plan. Elevator pitch = customer pain + start-up solution.

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