FSN 223 Lecture Notes - Roland Barthes, Ben Barry, Jean Paul Gaultier

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22 Apr 2013
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Fashion as a business and cultural industry. Fashion: prevailing custom of dress ( it is collective, time limited) Style: combination of silhouette, details, fabric it is personalized. Trend- direction that a style/ fashion is heading. Classic- style that has lasted for an indefinite period of time. Anti-fashion- and outfit of a particular style that is outside of fashion. Fashion is a system of communication: they convey identity, meaning, clothes function as symbols, these symbols change in different contexts, le saap- group of men in congo, group of tastemakers and elegant people that wear pink. Pink- for a different meaning, gay/homosexual, queer movement- color of pride. Versace h&m- pink suit, genderless, new look, avant garde, marketing. Constantly changing clothing codes and stylistic registers-20 (more group) Clothing codes that balance the impulse to belong to a group and the individual desire to stand out and assert that attributes of the self -48 (individual) Maintain some customary style be current yet classic.

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