FSN 223 Lecture 2: FASHION SYSTEMS (wk 2).docx
Document Summary
As a consumer: instagram (and other social media, music videos, magazines, celebrities, street style. The fashion system is set up in a linear form raw materials, manufacturing, production, distribution, consumer use, disposal: ex: looking at the role of models with consumers, designers, advertising so by looking at one small area of the system, you can see how even though you have one role, you have an important part and your actions affect all parts of the system. Not everyone can wear these styles ie. plus size girls: plus size blogger says: fat style is a scarce resource (it is not available in their sizes, so we must question who is left out, diana crane has argued that age has replaced status in the trickle down the young seek to differentiate themselves (conspicuous consumption buy products strictly for the purpose to show off ones wealth; that they are at the top of the economic status)
