FSN 707 Lecture Notes - Lecture 2: Self-Awareness, Mastectomy, British Association For Immediate Care

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Data includes statistical methods to look at the relationship between variables, produces generalizable conclusions, well suited to scientific questions, done in a control setting (i. e. , lab) good to use to test existing theories. For design research, good to use to do marketing research or to test for errors when using a web interface. Anything that might influence the answer to the questions you are asking. Focuses on understanding perceptions, or the "qualities" of a situation (i. e. , feelings) Data includes words, images, used to develop new theory, done in natural settings. What are the goals of qualitative research? (maxwell, page 30) Discover or identify unanticipated "things" - things we didn"t know. The influence the researcher has on the study. As a researcher, you would be checking for flossing tools and validate. "we are part of the social world we study (p. 18) and this bring personal values and beliefs that have an "effect on the social phenomena we study"" (p. 15)

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