GMS 200 Lecture : Environment, organizational culture and diversity

• School: Ryerson University
• Department: Global Management Studies
• Course: GMS 200
• Professor: Shavin Malhotra

Document Summary

Environmental uncertainty: is a lack of complete information regarding what exists and what developments may occur in the external environment. What constitutes the external environment of organizations: economic, companies price their products in accordance with the country"s disposable. : during the recession, kia made a very smart move. America and provided a warranty of 7 years, much more than average number of years: socio-cultural, kraft - sell processed foods, contain trans-fats. May affect sales: cake mixes in japan - a giant confectionary introduced cake mixes to the. After considerable time and money, general mills realized that even though the japanese loved western-style cakes, most homes didn"t have ovens! cakeron was re-introduced as a cake mix adapted for the rice- cooker. No, because no one considered the fact that rice was sacred in japan, and housewives felt the flavors contaminated the rice, even after washing the cooker. The product was a big flop: legal-political, chinese version of windows.