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Lecture

Part of Chapter 13 lecture

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Department
Global Management Studies
Course
GMS 200
Professor
Shavin Malhotra
Semester
Winter

Description
GMS Jan 30th 2012 Chapter 13Decision MakingProgrammed decisionsapplies to a solution from past experience to a routine problem used to fix a structured problemNonprogrammed decisionsapplies to a specific solution crafted for a unique problem used to deal with an unstructured problemManagers are encouraged to take risky decisions only if the managers fail a few times they will start discouraging you Want higher competitive advantage Want the shareholders to get more money To have a successful company many large risks must be takenScenario1985 Coke had been losing marker share to Pepsi
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