ITM 102 Lecture Notes - Electronic Billing, Online Service Provider, Business Process
30 Aug 2013
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Document Summary
Chapter 13 e-commerce: digital markets and digital goods. Rich site summary or really simple syndication. Computing and networking component prices continue to fall. New internet-based models of computing expand b2b. Ubiquity: available just about everywhere, at all times. It makes it possible to shop from your desktop, at home, work or car: marketspace extended beyond traditional boundaries and removed from temporal and geographic locations, reduces the transaction cost. Global reach: potential market size for e-commerce merchants is roughly equal to the size of the world"s online population. Richness: complexity and content of a message, richness of traditional markets makes them powerful selling or commercial environments. Information density: price transparency refers to the ease with which consumers can find out the variety of prices in the market, cost transparency refers to the ability of consumers to discover the actual costs merchants pay for products. Personalization/customization: customization changing the delivered product or service based on a user"s preferences or prior behavior.
