RTA 103 Lecture Notes - Lecture 6: Maurice Binder, Eliot Noyes, Saul Bass

• School: Ryerson University
• Department: Media Studies
• Course: RTA 103
• Professor: Laurie Petrou

Document Summary

Maintain brand of movie, tv show or property. I had a strong feeling that films began on the first frame . Notes: he created title sequences such as the man with the golden arm, psycho, anatomy of a murder, vertigo etc. The idea of having a film expressed within the framework of one single, reductive statement was a very daring notion in the 50s. It was a particularly scary notion for distributors and filmmakers alike. You were saying, of course, that you could make one statement that would be sufficiently provocative and true to the film, and that would sell the film. At the time, and this was to otto"s credit, he didn"t flinch when this occurred. Title sequences for james bond defined the movies as brand. Type is like an actor to me . Stop motion and analog techniques in motion graphic design.