Class Notes for Marla Spergel

RYERSONMKT 100Marla SpergelWinter

MKT 100 Lecture Notes - Variable Cost, Ski Lift, Fixed Cost

OC1053494 Page
26 Mar 2013
543
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RYERSONMKT 100Marla SpergelWinter

Metrics 4 Metrics Mastery Worksheets - with answers.doc

OC1053493 Page
26 Mar 2013
217
Worksheet: metric 4 contribution margin: mohan, an artist, draws caricatures on the waterfront pier. It costs him approximately in materials (paper an
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RYERSONMKT 100Marla SpergelWinter

MKT 100 Lecture Notes - Kyocera Communications, Herfindahl Index, Upselling

OC1053494 Page
26 Mar 2013
378
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RYERSONMKT 100Marla SpergelWinter

MKT 100 Lecture Notes - Profit Margin

OC977852 Page
14 Mar 2013
39
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RYERSONMKT 100Marla SpergelFall

MKT 100 Lecture Notes - Lecture 6: Swot Analysis, Ryerson University, Liquor Control Board Of Ontario

OC33519813 Page
30 Dec 2015
34
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RYERSONMKT 100Marla SpergelWinter

MKT 100 Lecture Notes - Mike Lazaridis, Swot Analysis, Strategic Planning

OC620875 Page
20 Feb 2013
31
Marketing: set of business practices designed to plan for and present an organization"s products or services in ways that build effective customer rela
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RYERSONMKT 100Marla SpergelFall

MKT 100 Lecture Notes - Lecture 1: Swot Analysis

OC31333613 Page
22 Oct 2015
49
Chapter 1 mkt 100: marketing: defined, the activity for creating, communicating, delivering and exchanging offerings that benefit the organization, its
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RYERSONMKT 100Marla SpergelWinter

MKT 100 Lecture Notes - Lecture 4: Social Shopping, Mobile Marketing, Financial Risk

OC5786325 Page
9 Feb 2017
6
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RYERSONMKT 100Marla SpergelWinter

MKT 100 Lecture 6: MKT 100 – CHAPTER 6 March 9

OC5786322 Page
9 Mar 2017
0
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RYERSONMKT 100Marla SpergelWinter

MKT 100 Lecture Notes - Lecture 5: Outsourcing, Consumer Reports, Corporate Social Responsibility

OC5786323 Page
23 Feb 2017
5
Marketing ethics: refers to those ethical problems that are specific to the domain of marketing. Ethical climate: set of values within marketing firm o
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RYERSONMKT 100Marla SpergelWinter

Week 4

OC331062 Page
6 Feb 2012
15
A monopoly is where there is a single supplier, such as an electrical utility who has control over price, quality and supply. An oligopoly is a market
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RYERSONMKT 100Marla SpergelWinter

MKT 100 Lecture Notes - Lecture 5: Toothpaste, Dolce & Gabbana, High Tech

OC57863210 Page
23 Feb 2017
6
Need recognition information search alternative evaluation purchase decision . Need recognition: the beginning of the consumer decision process; occurs
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