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Julie Kellershohn (15)

Class Notes for Julie Kellershohn

Marketing in the Service Industry

MKT 723
Midterm Exam
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MKT 723 Lecture Notes - Fall 2016, Lecture 7 - Servicescape, Services Marketing, Customer Satisfaction
by OneClass1329236

Week 6: The 7 P’s- Process - The service encounter is the “Moment ...

Marketing
MKT 723
Julie Kellershohn
MKT 723 Lecture Notes - Fall 2016, Lecture 6 - Services Marketing, Marketing Mix, Voice Of The Customer
by OneClass1329236

Lecture 1- Chapter 1 and 2 Definitions: Marketing is meeti...

Marketing
MKT 723
Julie Kellershohn
MKT723 Lecture 7: Service Communication Channels

MKT723 – Services Marketing – Lecture 7 ...

Marketing
MKT 723
Julie Kellershohn
MKT723 Lecture 3: UNDERSTANDING CUSTOMER REQUIREMENTS
by OneClass270967

 MKT723 – Lecture 3                                                ...

Marketing
MKT 723
Julie Kellershohn
MKT723 Lecture 4: Listening Gap.doc

 MKT723 – Lecture Notes                                            ...

Marketing
MKT 723
Julie Kellershohn
MKT723 Lecture 8: Services Management

MKT723 – Services Management             ...

Marketing
MKT 723
Julie Kellershohn
MKT723 Lecture 6: The Service performance Gap

 MKT723 – Services Marketing – Lecture 6                           ...

Marketing
MKT 723
Julie Kellershohn
MKT723 Lecture 2: Customer Expectations.doc
by OneClass270967

MKT723 – Lecture 2 Notes                    ...

Marketing
MKT 723
Julie Kellershohn
MKT723 Lecture 1: Services are deeds
by OneClass270967

MKT723 – Marketing in the Services industries – LECTURE 1 Notes ...

Marketing
MKT 723
Julie Kellershohn
MKT723 Lecture 5: Banks and Free coffee

 MKT723 – Services Marketing – Lecture 6                           ...

Marketing
MKT 723
Julie Kellershohn
Marketing
MKT 723
Julie Kellershohn
Marketing
MKT 723
Julie Kellershohn
MKT723 Lecture 1: Lecture 1.docx

MKT723 ...

Marketing
MKT 723
Julie Kellershohn
Marketing
MKT 723
Julie Kellershohn
Marketing
MKT 723
Julie Kellershohn
Business Administration
BUS 343
All Professors
Marketing - Reference Guides

An easy to follow summary of every key marketing principle. The abi...

MBA - Master's in Business Admin
MBA 643
All Professors

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