MPC 210 Lecture Notes - Lecture 3: Roland Barthes, Semiotics, Mimesis
16 Feb 2018
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Concepts of representation : conventionality (artist"s intention) vs spectator"s interaction (viewers" understanding: reflect the world as is, mimesis, imitation, reflection, construct the world//meaning through representation, context//systems of relations, language, social construction. Images & signs : the link is arbitrary. 3 levels/strata of meaning (extraterrestrial like out of space: factual & expressional, conventional. Semiology study of sign (base of civilisation) Ferdinand de saussure (1857-1913) - founder of modern linguistics. Signified - sound-image i. e onomatopoeia ~ dubious. Meaning in relation to other binary signs. Syntagmatic signs put together in some consistency. Ideology: set of values, beliefs exists within given society//cultural system. Metalanguage: refers to itself, not showing how (2ng order) Neologism: easily digestible new word entering our lexicon i. e selfie, google (v) Y = x"// blue=boy, pink=girl: hides contingent relationship i. short surface pink = girl narrow interpretation, functions i. ii. Notify - impose meaning: clarify (not explain) i. statement of fact / external justification.
