RTA 332 Lecture Notes - Lecture 4: Affinity Marketing
Document Summary
8 years national with fox, tbs, espn ,4 billion (. 55 billion a year, 51. 6 million per team a year) Dodgers signed local rights deal of 25 years for . 35 billion ( million a year) but own 100% of network. 9 years national deal with abc, espn, tnt billion (. 67 billion a year, . 88 million per team a year) Lakers local rights deal 20 years for billion ( million a year) (more than the lowest six teams combined local tv deals) Nbc 10 years billion (200 million per year, or . 4 million per team a year) Rogers . 3 billion for 12 years ( million a year) Cbs, nbc, fox, espn . 6 billion for 9 years (. 4 billion a year, 137. 5 million per year) Kansas city: million ( million 2015) To permit the use of something or to allow an activity to take place. Parties - if there is an agency involved, who are the parties.
