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Lecture 3

BUS 272 Lecture Notes - Lecture 3: Guanxi, Collectivism, Femininity


Department
Business Administration
Course Code
BUS 272
Professor
Christopher Zatzick
Lecture
3

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Chapter 3 Values, Attitudes, and Diversity in the Workplace
1) VALUES
Basic convictions that “a specific mode of conduct or end-state of existence is
personally or socially preferable to an opposite or converse mode of conduct or
end-state of existence.”
Value system: values of our culture; ranking of what’s most important and least
important
Research on Values
Rokeach: Two types of values
oTerminal: Goals that individuals would like to achieve during their
lifetime.
Ex.: stimulating active life
oInstrumental: Preferable ways of behaving.
Ex.: Courageous
Hofstede’s Cultural Dimensions
oPower Distance: how much of an unbalanced power is accepted
High: a lot of inequalities but accepted by culture
Ex.: CA and USA, everybody can be president (low), but other
countries can’t have education for everyone (high)
oIndividualism versus Collectivism
Individualism: achieve for yourself
Collectivism: group will protect all of them
oMasculinity versus Femininity
Masculin culture: more competitive, achievement oriented,
more money oriented
Feminine Culture: quality of the relationship, more time with
family
oUncertainty Avoidance: risk taking culture or want things to be stable?
Is uncertainty and change welcome?
High: low risks
oLong-term versus Short-term Orientation
LT: focus on the future, tradition, persistence
Ex.: contract they don’t keep the relationship going
ST: present, this year, short adaptation
EX.: Greece: 1rst at risk avoidance because they don’t like change
Asian countries more long term orientation (more tradition)  Guanxi: Network and
relationship that allow you to do business with eachother but there is the you will
owe me in the future
2) DIVERSITY
find more resources at oneclass.com
find more resources at oneclass.com
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