BUS 343 Lecture Notes - Lecture 3: Ipsos, Genetically Modified Organism, Beedie School Of Business

• School: Simon Fraser University
• Department: Business Administration
• Course: BUS 343
• Professor: Ginger Grant

Document Summary

To prepare for the tutorial activity in week 3, please read the below scenario and fill out the data request table on page 2. Based on requests, you will receive the data in the tutorial to calculate the estimated total number of customers as well as spending per customer. Lisa sampson, currently a beedie student, aspires to be an entrepreneur. Growing up in a farm from springfield, manitoba, lisa is very keen on bringing innovations to agricultural products. Lisa thus decided to put together a pitch for growing and selling salmapple in canada. Her plan is to pitch it to the network of venture capitalists she is actively developing right now. Bart got back with a list of data tables and the associated costs. While it would be great to obtain all the data, lisa can only spend c on data.