CMNS 110 Lecture Notes - Lecture 13: Microtargeting, Data Mining, Consumerism
25 Feb 2018
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Document Summary
Big data is the haystack: big data: extremely large data sets that may be analyzed computationally to reveal parers, trends, and associations. Data mining & microtargeting: data mining: Thursday, december 1, 2016: especially in political context. Globalization 1950-present: consumer culture and westernization, increased integration of global economies and deregulation, un, wto, nafta, the world bank, maximizing pro t, minimizing cost. At what cost: trades induasty has gone down. Nafta: critics of globalization argue tat it has restated in even more exposure/exposition? and concentration of power/wealth. Cultural globalization: ows and counterblows: westernization and easternization . The narrative of globalization: then and now: party like its 1986 :expo 86, arguably year 0 of globalization for vancouver. This changed vancouver. he brought a land and is a developer: the ow of capital diverted to capital rather than going somewhere else is the world. We are now stuck in this dilemma that expo 86 contributed to for our housing markets (bought by asians)
