CMNS 304W Lecture Notes - Lecture 4: Alternative Facts, Chuck Todd, Anchoring

• School: Simon Fraser University
• Department: Communication
• Course: CMNS 304W
• Professor: Terry Neiman

Document Summary

Medieval liberal arts education began with the trivium (literally, the three ways or roads); consisting of: grammar, the craft of written language, rhetoric, the craft of effective communication. Logic: from the greek logos, literally (cid:859)a (cid:449)ord,(cid:859) (cid:272)o(cid:374)(cid:374)otes logi(cid:272) as for(cid:373) of speaki(cid:374)g a(cid:374)d reaso(cid:374)i(cid:374)g. Interests = unmet needs: how we frame what needs are. A horse is a mammal which has two hindlegs in the rear and forelegs in the front. It is odd that a horse has 6 legs. Odd means not divisible by 2 (or (cid:858)(cid:449)eird(cid:859)). Only 0 and infinity can be both odd and even at the same time. The horse has an infinite number of legs. Rhetoric example 1 g. w. bush (2001) Either you are with us, or with the terrorists: only two sides, either/or, we or you (cid:858)you do(cid:374)(cid:859)t (cid:449)a(cid:374)t to (cid:271)e o(cid:374) the (cid:449)ro(cid:374)g side. (cid:859, false dichotomy.