IAT233 Week 2 Lecture
The Big Idea
Composition in GD that is non-distracting visually in which these things are evident
What goes down first?
Relationship of all parts together to create a unified composition
Process-a series of process quality decisions will add up
Do think, do, learn, edit, etc i.e. the decisions you make
Design is the quality of your decisions that add up. Start seeing where you are going off the
road before you do
Language: hierarchy, clusters, A/B
Grammar: rule of thirds, tension/locking, overlapping plains, underlying structures, hotspots,
1) Is this a good image?
2) What goes down first?
3) Hotspots? Draws attention
4) Can I crop this image more effectively?
5) Is there structure? Am I stitching it?
IAT233 Week 3 lab
The main issue this week was
I. Design-the quality or your decisions. The quality of your process will always determine the
quality of your results