WMST 1000Y Lecture Notes - Lecture 3: Weight Loss, Skin Whitening, Naomi Wolf

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The myth that beauty standards are universal, healthy, and what women must want to embody these beauty standards (naomi wolf, 1990) Mistaken and misguided notion that beauty standards have never changed and are universal. She stated these beauty standards are not healthy for us. She suggested that beauty standards are universal and never changed is misguided because throughout history you can see that there is an element of social construction and that it has changed, they are constructed within our culture. Example of how beauty standards have changed:// 1920"s ideal: was very narrow, no curves, flapper look". 1960"s ideal: middle of second wave of feminism, not curvy but very thin. She was talking about white, middle class women that could afford alterations on their body, not all women. She believed that these ideals are a product of our culture and change with our culture these standards of beauty have negative consequences on us.

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