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march 12.docx

Art History
Course Code
ART H210
Andrea Korda

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March 12, 2012
Moholy- Nagy, Goertz, 1925
Exploited for political purposes at first
Abstract photogram for them
Adapted for advertising
Fashionable and new outlook on the modern
Stand in for modern outlook
Renger Patzsch
*The world is beautiful (book), published 1928. Gelatin silver prints
Close up on angles and details in objects (buttons and plant)
New objectivity or new vision new perspectives and angles on photography at this
Seeing things inn a new modern way
Appreciated for their forms and patterns
Seeking out analogies between industry and nature
Looking for abstract patterning in everything, not taking into thought of function
Looking at forms and design
Similarities new perspectives (Rodchenko and Moholy - Nagy were political) Renger
didn’t have a political vision he was about looking at how the world is.
Criticized his work, being art for art sake
Photography had potential for the art for the masses, and that Renger was creating art
like paintings
Intent and aims are quit different, but similar in ideas of perspectives and looking at
things differently
Armed vision disarmed weapon to style, attention to form was radical and used as a
weapon but it is really disarmed in the sense of being stripped away from the normal
*Coffee advertisement
Hired to do advertising that look similar to his photographs in his book
Eggs that look so significant because of the lighting
Also did advertising can see the advertisement for most (cupcakes)

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California modern (group f.64)
Movement away from hazy forms
Unique to what is photography
No longer looking to painting as prime example
Emphasis on straight photography and objection to manipulation
Banded together in late 1920s
Hazy was going out in new York but hung out lot longer in California
Refers to a frame number on the photographs (f stops, opening on the lens) f 64 a lot less
light coming into the lens, allowing them to focus in of foreground and background
These photographers want clarity and attention to details
*Banana plant
Clarity of the image, intent on capturing the details
Close-ups to call attention to decorative forms
Officially came in 1932 and displayed a manifesto outlining their aims (link on eclass)
Defined by actualities and limits of photography as a form (pure photography)
Doesn’t borrow form any other art form
*Agave design
* Different plants
Close and focusing on details in the images
Compared to Renger natural shapes that appear in objects
Exposed to new modernist ideas, not clear on what responses they were acting too
Compared to oKeefe, 1928 shared approaches in painting and photography
They were moving away form painting, all responding to the same influences note the
different dates
Concentrating on form
*Nudes, 1928 -31
Reducing the body to abstractions and interested in creating forms with light and
shadows aswell
Were components of straight photography not sure on standards of cropping (was the
images taken twice)
Interesting points of view
Extreme closes up making it hard to read them as bodies
Comparison to Stieglitz, 1920-30s starting to work with more modern form same time as
*After ninety, published 1976
Interesting because these people are usually neglected
All people over ninety
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