HECOL412 Lecture Notes - Lecture 5: Telepathy, Personalization, Cognitive Behavioral Therapy
Document Summary
Ivan pavlov: classical conditioning: unconditioned stimulus (ucs, unconditioned response (ucr, conditioned stimulus (cs) Joseph wolpe: systematic desensitization: de-conditioning anxiety: reciprocal inhibition = pairing responses incompatible with anxiety to the, previously anxiety-arousing stimuli, muscle relaxation, visual imagery, etc, anxiety is acquired through classical conditioning. B. f. skinner: operant conditioning: responses that are positively reinforced will be repeated more frequently, behaviors that are punished or ignored will be reduced or extinguished. Alberta ellis & aaron beck >>> introduce cognitive elements to cbt therapy. Behaviour is maintained by its consequences ex) substances abuse. Behaviour will remain resistant to change until more rewarding consequences are introduced. If can socialize with group friends only when drinking >>> will engage in drinking (behaviour: or, if one can only hangout with friends when drinking >>> engage in drinking behaviour. Draws from social exchange theory too: people strive to maximize rewards & minimize costs in relationships.