RLS225 Lecture Notes - Lecture 4: Naming Rights, Risk Management

• School: University of Alberta
• Department: Recreation and Leisure Studies
• Course: RLS225
• Professor: Craig Cameron

Document Summary

Inclusion plan registration/withdrawal plans: venue arrangements, special arrangements, equipment, budget, staffing, management, cancellation, set-up, promotion plan, risk management plan, animation plan, wrap-up plan, evaluation plan - 1) overall execution 2) feedback around participant experience. Accountability and transparency: keeps you and your organization accountable to not only goals of the organization - but stakeholders, ex. of stakeholders: customers, investors, business partners, granting agencies, donors, auditors (seeing travel expenses), taxpayers. Revenue streams to consider: fees for services, ancillary services or programs, product sales, advertising, partner with complimentary business, sponsorship, naming rights.