SOC343 Lecture Notes - Lecture 3: Slacktivism, Internet Activism, Media Activism
17 Oct 2015
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People who frequently engage in internet activism/cyberactivism etc. are more likely to take meaningful actions o ine. Likes don"t save lives - unicef sweden tv commercial https://www. youtube. com/watch?v=2_m0sdk3zam https://www. youtube. com/watch?v=dpbboy2amne https://www. youtube. com/watch?v=nug6mopozo4. The slacktivism concept is based on digital media"s a ordance of weak ties. Critics have referred to slacktivism as activism lite" and ve-minute activism. Proponents say that it has a democratizing function. Reality is we don"t have a consensus de nition of slacktivism. Critics nevertheless argue that online activism is less e ective; and it replaces traditional o ine participation thereby leading to lower overall levels of participation. Putnam has argued that citizens are becoming lonely bowlers who no longer interact socially. Putnam comments on the decline of political engagement. And technology is partly to blame for this. Back in the 1920s, people made the same complaint, only rather than attacking the internet, they attacked the radio.
