WRS101 Lecture 6: Y.Jiang,Inkshed 4

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In the past, i used to understand rhetoric as the study of how to use words, phrases properly. It is focusing on how to make the paragraph looks better. For instance, advertisements in tv use rhetoric so much. They always try to exaggerate their products to make the audience think that their product is better than it is. Also, i often saw rhetoric in english classes, the english teacher used to teach us how to use figures of speech like simile, metaphor make our paragraphs better and easier to understand. Covino and jolliffe"s what is rhetoric , rhetoric is defined as a primarily verbal, situationally contingent, epistemic art that is both philosophical and practical and gives rise to potentially active texts (covino, william, and d. a. jolliffe. College composition & communication 46. 3(1995):457. ) audience some how plays an important role in any forms of texts.

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