COMS 369 Lecture Notes - Lecture 3: Kairos
20 Sep 2016
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No audience = no message = not rhetoric. A message must be given at the right time: a mistimed message will not persuade an audience. That is, kairos means saying the right thing at the right time. Appeals to kairos in written form try to make use of the particular moment attempting to capture in words that will be immediately applicable, appropriate, and engaging for a particular audience . Kairos is timeliness, appropriateness, decorum, symmetry, balance awareness of the rhetorical situation or the circumstances that open moments of opportunity : e. g. , back to school sales in august instead of april. A voice or mask that an author, speaker, or performer puts on for a particular purpose. Publics are a social space where information is exchanged . A public can also be a second thing: a concrete audience, a crowd witnessing itself in visible space, as with the theatrical public.
