MGST 391 Lecture Notes - Forward Exchange Rate, Floating Exchange Rate, Fixed Exchange-Rate System

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Chapter # 6 : swot analysis ad gap analysis. Corporate appraisal (where we are: analyzing external environment, slept analysis, porter"s 5 forces model, scenarios, analyzing internal environment (situation analysis/position audit, resources audit, bcg and gebs matrices, value chain analysis, system structure. Corporate appraisal is assessment of swot in relation to internal (sw) and external (ot) factors affecting organization to establish long term plans. Why social factors are considered: stakeholders are members of society--assessment of their values and beliefs, good (ethical) reputation, avoid restrictive legislation, change = opportunities. Legal factors: health and safety legislation, employment laws, environmental legislation. Govt. fiscal policies (taxation, govt. spending, borrowing and repayment) and monetary policies (control of money. International economic issues: extent of protectionist measures, comparative rates of growth, inflation, wages and taxation, the freedom of capital movement, exchange rates, economic agreements. Exchange rate is the rate at which a national currency exchanges for other national currency.

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