Brainstormin by Design:
How do u make it happen?
Examine design requirements from all sides
Do we need to expand or broaden our perspective?
Are there existing ideas or technology that might be suitable for transplantation?
Do we need more information?
Take in all ideas…however crazy
The time for thoughtful reflection comes later.
Negativism or criticism will kill participation and productivity
During brainstorming the ultimate goal is to encourage contributions, however crazy, from everyone
At this point, many ideas are better than one or two.
Explore the limits and beyond
The tinme for eliminating or trimming comes later
Look for alternative perspectives
Look for the unusual
Look for crossover to other projects or technologies
Put them on the table for the group to work with
How can an individual be most creative if immersed in a noncreative environment?
Where would you rather work?
The most creative people are creative.
In most aspects of their lives, creative people practice the art of being creative… whether they
realize it or not
Brainstorming by Design Encouraging participation is often the hardest part
Apprehension of being criticized for “crazy´or worthless ideas will inhibit many individuals from