January 28, 2014
FRHD 4200: Issues in Human Sexuality
Beyond choice of research methodology, what are some other issues?
-ethics, confidentiality, participant recruitment, taboo, stigma, bias, are the participants
different on some inherent level that makes them willing to participate
Sampling- how do you go about doing that?
-true random sampling is extremely rare
-convenience sampling is much more common (recruitment in classes, as an example; ie
-volunteer bias: who is participating in the study
Validity: how true is what you're finding?
Internal: cause and effect, are you testing what you believe you're testing,
External: ability to generalize the information you find to the overall population
Threats- attrition, small sample size, complexities of human behaviour means its almost
impossible to determine a real cause and effect relationship, confounding variables,
instrumentation, social desirability,
Influence from the person implementing the survey/ interview
Getting wired: exploiting...
What are some advantages of Internet data collection: quick, relatively easy, cost effective,
Disadvantages- not a controlled environment
Major issues identified by the author- cheap, bi