HTM 3160 Lecture Notes - Lecture 3: Comparative Advantage, Profit Margin

• School: University of Guelph
• Department: Hospitality and Tourism Management
• Course: HTM 3160
• Professor: Chris Choi

Document Summary

Example: creating a beautiful image as destination or super awesome attraction. Using comparative advantage to build competitive advantage. What greater value you can offer your customers. Example: apple"s profit margin is 42% (for every , they make ) compared to. Takes few months to few years to develop a plan or vision. Usually one plan that is constantly being modified. Plan is what you want to achieve. Strategy is how you"re going to achieve it (long term plan: 3-10 years) Define the area or objective you want to achieve. Kri is developing the indicator for achieving the kra. How you are successful you are in achieving kra.