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Class Notes for Marketing and Consumer Studies at University of Guelph

Marketing and Consumer Studies
Final Exam
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MCS 2020 Lecture 1: MCS CH 1
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Chapter 1 - Information Systems and You System: a group of...

Marketing and Consumer Studies
MCS 2020
Jeffrey O' Leary
MCS 2020 Lecture 2: MCS CH 2
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Chapter 2 - Business Processes and Decision Making The informatio...

Marketing and Consumer Studies
MCS 2020
Jeffrey O' Leary
MCS 2020 Lecture 7: MCS CH 7
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Chapter 7 Competitive Advantage and Business Processes Geographic ...

Marketing and Consumer Studies
MCS 2020
Jeffrey O' Leary
MCS 2020 Lecture 8: MCS CH 8
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Chapter 8 Problems with using operational data for business inte...

Marketing and Consumer Studies
MCS 2020
Jeffrey O' Leary
MCS 2020 Lecture 6: MCS CH 6
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Chapter 6 Networks and Collaboration Collaboration factors: - ...

Marketing and Consumer Studies
MCS 2020
Jeffrey O' Leary
MCS 2020 Lecture 10: MCS CH 10
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Chapter 10 Acquiring info systems Acquiring new info system IT...

Marketing and Consumer Studies
MCS 2020
Jeffrey O' Leary
MCS 2020 Lecture 5: MCS CH 4
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Chapter 4: Hardware and Software Early Computers: financed by milit...

Marketing and Consumer Studies
MCS 2020
Jeffrey O' Leary
MCS 2020 Lecture 3: MCS CH 3
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Chapter 3 - Productivity, Innovation, and Strategy Productiv...

Marketing and Consumer Studies
MCS 2020
Jeffrey O' Leary
MCS 2020 Lecture 11: MCS CH 11
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Chapter 11 Technology office: investigate new in...

Marketing and Consumer Studies
MCS 2020
Jeffrey O' Leary
MCS 2020 Lecture 9: MCS CH 9
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Chapter 9 Mcommerce (mobile commerce) describes the ability to cond...

Marketing and Consumer Studies
MCS 2020
Jeffrey O' Leary
MCS 2020 Lecture 12: MCS CH 12
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Chapter 12 Learning Outcomes By the end of this unit, you should be...

Marketing and Consumer Studies
MCS 2020
Jeffrey O' Leary
MCS 2020 Lecture 5: MCS2020 Ch5&6 word

Monday, February 5, 2018 Content & Data management CH5 Content ...

Marketing and Consumer Studies
MCS 2020
Nicole Mc Callum
MCS 3620 Lecture 11: Crisis Communication

MCS 3620 Business Communication February 15 , 2018 Crisis Communica...

Marketing and Consumer Studies
MCS 3620
robmclean
MCS 3620 Lecture 10: Public Relations

MCS 3620 Business Communications Public Relations Propaganda vs PR ...

Marketing and Consumer Studies
MCS 3620
robmclean
MCS 3620 Lecture 9: Planning for Online Communication

MCS 3620 Business Communications Planning for Online and Interactiv...

Marketing and Consumer Studies
MCS 3620
robmclean
Marketing Planning - Reference Guides

Marketing Planning 2 ...

Business Administration
BUS 343
All Professors
Introductory Marketing - Reference Guides

Introductory Marketing 2 ...

Business Administration
BUS 343
All Professors
Marketing - Reference Guides

An easy to follow summary of every key marketing principle. The abi...

MBA - Master's in Business Admin
MBA 643
All Professors

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