MGMT 4000 Lecture 5: MGMT 4000 Lecture 5
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Department
Management
Course Code
MGMT 4000
Professor
Ernavan Duren

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Lecture #5 October 6 2016-10-06
Topic One: Beyond Components of Strategy and Strategic Management
Current Strategy Focuses on:
Product Service Offering
Strategic Direction
Competitive Premise
Business System
Next, perform the following:
External Assessment
Performance Assessment
Internal Assessment
Strategic Options are then explored
New Strategy has then been formed.
Organizational Contexts
Strategic Business Unit
o Not for Profit / Public
o Corporate / Alliance
o Entrepreneurial
o Professional
Two Broad Conceptual Approaches
Product Service market
o Top Down
Resources Activities to Competencies
o Bottom Up
Corporate Strategy Directional Form
Firm
Unrelated Firm - Unregulated (orizontal )ntegration
Buyers Forward Integration Vertical / Downstream
Competitor Regulated Horizontal Integration
Suppliers Backward integration Vertical / Upstream
Corporate Strategy as Wealth Creation in a M-SBU Company
Sustained wealth creation requires mobilizing resources, activities and
capabilities appropriate to the external environment overtime
Wealth
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find more resources at oneclass.com Lecture #5 October 6 2016-10-06 Topic One: Beyond Components of Strategy and Strategic Management Current Strategy Focuses on:  Product Service Offering  Strategic Direction  Competitive Premise  Business System Next, perform the following:  External Assessment  Performance Assessment  Internal Assessment Strategic Options are then explored New Strategy has then been formed. Organizational Contexts  Strategic Business Unit o Not for Profit / Public o Corporate / Alliance o Entrepreneurial o Professional Two Broad Conceptual Approaches  Product – Service – market o Top Down  Resources – Activities to Competencies o Bottom Up Corporate Strategy ▯Directional Form▯  Firm  Unrelated Firm - Unregulated ▯(orizontal▯ )ntegration  Buyers – Forward Integration Vertical / Downstream  Competitor – Regulated Horizontal Integration  Suppliers – Backward integration Vertical / Upstream Corporate Strategy as Wealth Creation in a M-SBU Company  Sustained wealth creation requires mobilizing resources, activities and capabilities appropriate to the external environment – overtime  Wealth find more resources at oneclass.com find more resources at oneclass.com o = Revenue from Sale of products, services, technologies in all markets overtime o – Costs of developing, producing, distributing and supporting all products, services and technologies (ever time) o + Transfers into and out of the company (Taxes, Subsides, Capital, Other) (ow to Select an Appropriate ▯Mix▯ of SBUs – Select  Good Businesses – may be unrelated  Businesses in an industry undergoing consolidation (horizontal / vertical)  Related products and or services  Related technologies  Related capabilities and competencies  Future relatedness Value is
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