Week 8.docx
Premium

1 Page
79 Views
Unlock Document

School
University of Guelph
Department
Marketing and Consumer Studies
Course
MCS 2020
Professor
Linda Chiasson
Semester
Winter

Description
Week 8: Information Privacy & Ethics ­ethics – moral standards/evaluations   > decision making    > relevance to information: rights of people sharing information (privacy),    property rights/obligations, accountability and reliability of information… ­conflict of interest: goes against obligation and duty for personal benefit   > self­interest vs. professional/public interest (bribes, acting on confidential    information) ­professional code of conduct: how professionals conduct themselves… ­responsibility of packaging information  ▯do companies have an obligation to be clear  about certain product features? (ex. Food products with GMOs) ­online marketing information collection  ▯should companies inform people about  cookies they have on their sites that are collecting information while people visit a site? ­categorical imperative: evaluating motivations for actions   > unconditional moral law that applies to all rational beings and is    independent of any personal motive or desire   > universally valid – if it’s not right for everyone, it’s not right for anyome   >dutifulness – acting according to what we should do morally a
More Less

Related notes for MCS 2020

Log In


OR

Don't have an account?

Join OneClass

Access over 10 million pages of study
documents for 1.3 million courses.

Sign up

Join to view


OR

By registering, I agree to the Terms and Privacy Policies
Already have an account?
Just a few more details

So we can recommend you notes for your school.

Reset Password

Please enter below the email address you registered with and we will send you a link to reset your password.

Add your courses

Get notes from the top students in your class.

Submit