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Class Notes for MCS 4300

Marketing and Society

MCS 4300 Lecture 1: MCS4300 - Advertising and Promotion Cultural Issues

MCS*4300 – Advertising and Promotion Cultural Issues Ask the Rig...

University of Guelph
Marketing and Consumer Studies
MCS 4300
MCS 4300 Lecture 2: MCS4300 - Vulnerable Target Markets

MCS*4300 – Vulnerable Target Markets Readings 1. Rittenburg ...

University of Guelph
Marketing and Consumer Studies
MCS 4300
MCS 4300 Lecture 3: MCS4300 - Digital Marketing Debates

MCS*4300 – Digital Marketing Debates Readings • Pridmore and...

University of Guelph
Marketing and Consumer Studies
MCS 4300
MCS 4300 Lecture 4: MCS4300 - Controversial Industries

MCS*4300 Controversial Industries Readings Smith, N. Craig, and Eli...

University of Guelph
Marketing and Consumer Studies
MCS 4300
MCS 4300 Lecture 5: MCS4300 - Marketing Legislation

MCS*4300 – Marketing Regulation Consumer Mistrust in Marketing ...

University of Guelph
Marketing and Consumer Studies
MCS 4300
MCS 4300 Lecture 6: MCS4300 - Critical Marketing Studies

MCS*4300 – Critical Marketing Studies What is it? • Critical...

University of Guelph
Marketing and Consumer Studies
MCS 4300
MCS4300 Lecture 9: Week 10 - Genetically Modified Foods & Brief Exam Overview
Premium

2 controversial product sector: Genetically Modified Food Document...

University of Guelph
Marketing and Consumer Studies
MCS 4300
MCS4300 Lecture 7: Week 7 - Public Policy Analysis & Vulnerable Target Markets
Premium

February 29 , 2016 Agenda: • Public Policy Analysis • B...

University of Guelph
Marketing and Consumer Studies
MCS 4300
MCS4300 Lecture 4: 4

* Assignment due next week!!! III. Drinking and driving reduction c...

University of Guelph
Marketing and Consumer Studies
MCS 4300
MCS4300 Lecture 3: week 3

Tobacco ads: Movie trailer concept might be confusing Ads that play...

University of Guelph
Marketing and Consumer Studies
MCS 4300
Marketing Planning - Reference Guides

Marketing Planning 2 ...

Simon Fraser University
Business Administration
BUS 343
Introductory Marketing - Reference Guides

Introductory Marketing 2 ...

Simon Fraser University
Business Administration
BUS 343
Marketing - Reference Guides

An easy to follow summary of every key marketing principle. The abi...

University of North Carolina at Greensboro
MBA - Master's in Business Admin
MBA 643

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