POLS 3250 Lecture Notes - Lecture 11: Much (Tv Channel), Dejaview, Canadian Identity
Document Summary
So deeply entrenched, hard to find reason for them. Supporters believe policy has opened up market for canadian artists that would not exist otherwise. But if you go too far, quality will suffer. Can be used as tool for industrial development. Due to citizenship of people who make programs, theme or content itself is not relevant. Pay for it even though may not consume it. W. t stanbury believes supporters claim far too much success from policy. Canada"s broadcasting policy has been aimed at redirecting audience desires". Audience taste seen as part of the problem. Elites don"t want to just indulge their own tastes, want to improve the masses. Rent seeking applied gain some portion of the social surplus, Elite believes if they can increase exposure, masses would come to demand it. Increase income and cultural products produced by canadian citizens. Crtc sees cable as a way of controlling broadcasting system. Crtc policy very profitable for cable industry.