Examines the ways in which we think about, influence and relate to one another. Judgements about causes of our own and other people"s behaviour and outcomes. It is something within the person we observe, i. e. their personality = internal attribution. Is it cause by something outside the person i. e. their situation = external attribution. Information used to make an attribution (referee example) Does this referees give more penalties to chelsea in other games too. ^we can make a dispositional attribution, it was personal. We make a situational attribution = it was a rough game. Consistency , distinctiveness and consensus can only get us so far. Sometimes chronic situational factors can start to look like personality traits. Abused children becomes highly fearful of male teachers. When explaining other"s behaviours, we tend to: Strength depends on psychological state & culture. Depressed people = more personal attributions for failures. Study attempting to improve academic performance by bolstering self-esteem.