PSYC 2310 Lecture Notes - Lecture 5: Pluralistic Ignorance, Juvenile Delinquency, Norm (Social)

25 views5 pages
WEEK 5 READINGS PSYCH2310 CHAPTER 8
CHAPTER 8: SOCIAL INFLUENCE: NORMS, ONFORMITY, COMPLIANCE AND
OBEDIENCE
How do social norms influence behaviour?
- Miller and McFarland
o When prof asks, ‘any questions?’ and you’re confused, you do nothing
o Why?
o Students assume that someone else will ask
o Participants believed their own behaviour was motivated by fear of
embarrassment, but saw other people’s behaviour as motivated by
having a greater understanding of the article (article they read for
experiment)
The Power of Social Norms
- descriptive norm: norms that describe how people behave in a given
situation
- injunctive norms: norms that describe what people ought to do in a given
situation, meaning the type of behaviour that is approved of in the situation
- compliance: changes in behaviour that are caused by a direct request
- obedience: behaviour that is produced by the commands of authority figures
- social norms: unspoken but shared rules of conduct in a formal or informal
group
- [Just hearing about an illness can make you sick? Medical students’ disease =
when medical students learn about rare and unusual symptoms they often
start diagnosing themselves with multiple disorders’
Error in Perceiving Social Norms
- pluralistic ignorance (Katz and Allport): a particular type of norm
misperception that occurs when each individual in the ground privately
rejects the group’s norms , but believe that others accept these norms
- pursuing a romantic relationship 74 percent of the students reported that
fear of rejection would explain their failure to express direct interest in the
other person 71% believe that lack of interest on the part of the other
person would best be explained by the person’s lack of interest in them – this
study shows how pluralistic ignorance can interfere with the formation of a
romantic relationship
The Pressure to Conform to Social Norms
- the pressure to conform to social norm is often very powerful, in part
because people who deviate from the norm often experience negative
consequences such as embarrassment, awkwardness, and even hostile
behaviour from others
- students who believe that they deviate from the campus norm of alcohol use
feel alienated from campus life and report less interest in attending
university reunions later on
- Schachter study of the consequences of rejecting group norms asked
groups of students to engage in a group decision-making task
Unlock document

This preview shows pages 1-2 of the document.
Unlock all 5 pages and 3 million more documents.

Already have an account? Log in
WEEK 5 READINGS PSYCH2310 CHAPTER 8
- Students met to discuss the case of Johnny Rocco, a juvenile delinquent who
was awaiting sentence for a minor crime, and were supposed to determine
the appropriate punishment for him
- Each group had several actual participants plus three students who acted as
confederates for the experimenter:
o one was the ‘mode’: he went along with the group position
o one was the “slider” – initially chose a position of extreme deviation
from the group but eventually went with group position
o one was the “deviate” – initially chose a position of extreme deviation
and stuck with it the entire time
o people liked the deviate the least
What factors lead to conformity?
- Why we conform
o Conformity can be produced by two distinct types of influence:
Informational influence:
The influence that produced conformity when a person
believes others are correct in their judgments, and the
person wants to be right
Sherif study used the autokinetic effect when a
stationary dot of light is shown on a wall in a dark room,
the dot appears to move even though in reality it does
not. When individuals are alone in the room and are
asked to guess how far the dot is moving, their guesses
differ greatly but when individuals are in a group, their
estimates of how far the dot is moving converge over
time
Private conformity:
o When people rethink their original views, and
potentially change their minds to match what the
group thinks
Normative influence:
The influence that produces conformity when a person
fears the negative social consequences of appearing
deviant
Public conformity:
o When people’s overt behaviours are in line with
group norms
Asch participants arrived for an experiment on visual
discrimination that was being conducted in a group of
six or seven people participants look at a target line
and then at three other comparison lines and say which
line is the same length as the target line thirty seven
percent of the time, participants actually gave the
wrong answer in order to conform to the rest of the
Unlock document

This preview shows pages 1-2 of the document.
Unlock all 5 pages and 3 million more documents.

Already have an account? Log in

Document Summary

Chapter 8: social influence: norms, onformity, compliance and. Obedience: behaviour that is produced by the commands of authority figures social norms: unspoken but shared rules of conduct in a formal or informal group. Medical students" disease = when medical students learn about rare and unusual symptoms they often start diagnosing themselves with multiple disorders". Pluralistic ignorance (katz and allport): a particular type of norm misperception that occurs when each individual in the ground privately rejects the group"s norms , but believe that others accept these norms. Schachter study of the consequences of rejecting group norms asked groups of students to engage in a group decision-making task. Students met to discuss the case of johnny rocco, a juvenile delinquent who was awaiting sentence for a minor crime, and were supposed to determine the appropriate punishment for him. Why we conform: conformity can be produced by two distinct types of influence:

Get access

Grade+
$10 USD/m
Billed $120 USD annually
Homework Help
Class Notes
Textbook Notes
40 Verified Answers
Study Guides
Booster Classes
Class+
$8 USD/m
Billed $96 USD annually
Homework Help
Class Notes
Textbook Notes
30 Verified Answers
Study Guides
Booster Classes